Motorola announced today that its open software platform for IP set-tops, dubbed KreaTV, is now available in North America. I’ve been waiting for this news for some time, and am psyched that it finally crossed the wire this morning from NXTcomm ’07.
What does the news mean? Well first of all, KreaTV (pronounced “creative”) runs on an open Linux operating system, meaning that outside developers can write applications for the platform, including program guides, voting tools and gaming apps. (Yes, there is a software developer kit, or SDK)
Second, yes, this does mean a shift from the Motorola message that “We do the hardware, not the software.” Although, it’s important to recognize that this software is strictly meant for IP set-tops (e.g. not the set-tops cable operators are deploying), and that Motorola still has a strong relationship with Microsoft, which provides the software in Motorola’s IP set-tops deployed by AT&T.
A few other key points to highlight:
- The KreaTV platform includes two-way IP functionality
- It supports multi-room DVR, HDTV and VOD
- It runs on the Motorola VIP1200 series set-top
Regarding IPTV in general, Motorola has shipped more than one million IP set-tops and has worked with more than 170 operators worldwide to deploy IPTV.