Comments on: Online vs. On-Demand

By: HDTiVo

HDTiVo — Fri, 13 Jul 2007 02:34:25 +0000

Mari is right.

By: Zatz Not Funny!»Blog Archive » Digital Media Bytes

Zatz Not Funny!»Blog Archive » Digital Media Bytes — Thu, 12 Jul 2007 12:21:29 +0000

[...] Online vs. On-Demand: Connected Home 2 Go [...]

By: Davis Freeberg

Davis Freeberg — Wed, 11 Jul 2007 03:17:24 +0000

I can’t argue with you there. There are about a kabillion companies trying to do VOD. I may not think it’s the future of the market, but there are a lot of people eager to offer a la carte television.

By: Mari Silbey

Mari Silbey — Wed, 11 Jul 2007 02:18:50 +0000

Agreed. But there’s a lot of stock being put in the paid video market. Just think iTunes.

By: Davis Freeberg

Davis Freeberg — Tue, 10 Jul 2007 14:32:41 +0000

I’m not so sure that this proves the popularity of VOD over internet video. I would have liked to have seen the same question only use YouTube instead of paid for video.

VOD isn’t free, but it feels free because it’s included as part of a monthly subscription. I think that this is why it’s popular. People want movies on demand, but they don’t want to feel like they are paying for them.

I bet the 2% also does not include Netflix subs who have watched things online. Nielsen says that Netflix has a third of their subscribers watching content online now. That’s twice as many people who “bought” a video over the net last month.