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HBO Uses Moto for HDTV

hbo-hdtv.jpg

HBO announced in June that it’s in the process of upgrading all of its 26 channels to HD. Today the official announcement came out that Motorola is the one providing the encoding system to make that happen.

The new encoding system for HBO uses a multi-format integrated receiver/decoder. Multiformat so HBO can use both MPEG-4 and MPEG-2 compression. As Glenn Dickson over at Broadcasting and Cable succinctly points out, MPEG-4 works for satellite operators with MPEG-4 set-tops, but not so much for cable operators who still use MPEG-2 set-tops.

Until now, Motorola has provided MPEG-2 encoders for HBO’s two existing HD channels. The step up to MPEG-4 is just that, a step up. MPEG-4 is going to gain significant importance in the coming years as operators feel the bandwidth crunch.

One history note: Just as HBO was the first to launch a high-definition feed (according to the press release), Motorola was first with an operational all-digital HDTV system in 1991. The first all-digital HDTV transmissions went out using Motorola’s technology in 1992.

5 Responses

  1. […] how much extra bandwidth is required by HD, I thought I’d check around to see what the technical ramifications of something like Ultra HD […]

  2. […] the heels of the HBO announcement earlier this month, there’s more news now that Starz Entertainment will use a Motorola […]

  3. […] officially announced today the technology behind recent encoder deals with the launch of the DSR-6000 series of receiver-transcoders. Basically, the new technology can […]

  4. […] a long list of recent Motorola announcements regarding new programmer customers. Starting last year with HBO, Motorola has racked up Starz, Showtime, and FOX as users of its satellite receivers and encoding […]

  5. %Luis Scargall% here, I just discovered Satellite TV on my PC! Ultra cheap at only $50 once off to get the software and an account on the Internet. I get more channels(in HD I might ad) than I get on cable so tomorrow I reckon I’m going to cancel my cable subscription. Thought I’d share this with you guys, worth to check out.

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