Likely one of the hottest topics at this year’s Cable Show will be advanced advertising applications, and before the flood of news and analysis starts it would be nice to have some clear terminology as a reference point. Below are some of the key terms as I understand them. Targeted Advertising: Advertising that is created [...]
Filed under: Cable | 2 Comments »
A participant on the NCTA’s switched digital video (SDV) briefing call last week asked why the cable industry isn’t moving more quickly to all-digital broadcast given the bandwidth savings. Verizon’s making the shift, why not traditional cable operators? The answer is that cable companies as a whole have a lot more existing analog customers, and [...]
Filed under: Cable, DTV, HDTV, Switched Digital | 3 Comments »
The NCTA conducted an interesting form of outreach last week. After apparently reading a number of unflattering and possibly inaccurate reports on switched digital video’s impact on CableCARD retail devices, the association put out the word that it would conduct a conference call briefing for any bloggers and journalists interested in discussing the topic. The [...]
Filed under: Cable, CableCARD, CE, Switched Digital, Tru2way | 4 Comments »
In a serendipitous moment, I had a call this morning to talk about DOCSIS 3.0 CPE updates, and I learned that J:COM in Japan has completed trials and is starting to install Motorola’s channel-bonding modems in subscriber homes TODAY. The latest status reports from the lab have found no issues with the SB6120 modems, and [...]
Filed under: Cable, CE, DOCSIS 3.0, Internet, Motorola News | 3 Comments »
As referenced yesterday, I sat down with a Motorola exec recently to get an update on the femtocell market. One of my big takeaways from the conversation was that the market varies widely from region to region. That shouldn’t be a surprise given the landscape of the mobile industry, but still the differences were far [...]
Filed under: Fixed-Mobile Convergence, Networks, Telecom, Wireless | 1 Comment »
