The SCTE Cable-Tec Expo officially kicked off this morning with a general session including several high-profile speakers. Since the event is in Comcast’s hometown, both COO Steve Burke and CTO Tony Werner were on hand, as well as top execs from Cox, Charter, HBO, Showtime, Nortel and PBS. Burke laid out some of the changes in the cable industry, including the fact that 40% of cable revenues today come from sources other than video. He expects that number to go over 50% in the next few years.
Also of interest, Burke stated that cable’s top two initiatives right now are Canoe and Clearwire. In other words, advanced advertising and wireless broadband.
Cynthia Brumfield and Jeff Baumgartner also covered the session this morning. See Cynthia’s post on the rate of cable industry change, and Jeff’s post on cable’s WiMAX timeline.
Filed under: Advertising, Cable, WiMAX, Wireless | 1 Comment »
