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Stat Check – More Content than Ever

A couple of stats caught my eye this week illustrating that consumers have more content choices than ever. First comScore reported that 12 billion videos were served up online during the month of May. Sure many of those were probably YouTube videos of cute cat tricks, but 12 billion is still an awful lot.

Second, and on a much smaller but still noteworthy scale, a writer on the U-verse Users forum reported that the U-verse VOD library now exceeds 1,000 titles. I wonder how many of those are related to the Olympics.

Content is growing. Have we found better ways to manage it yet?

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