I admit to suppressing a cringe when suggesting that upload speeds aren’t important. I would love to have more uploading horsepower, but I’m not the average Internet user, and, more importantly, I can live with slow uploads. As someone pointed out to me recently, when a user is uploading stuff to the Web, they’re already committed to the online process, and usually to a creative process. On the other hand, if a user clicks to download a video, or tries to load a page that crawls at turtle pace, there’s not much to keep them engaged when the experience is a bad one.
These uploading facts of life are why the median upload speed in the US according to a new report by speedmatters.org is just 435 kilobits per second. It’s also why cable operators are not focused yet on upstream channel bonding. Consumer expectations are starting to change, but it will still take a few years before operators have to deliver on significantly higher upload speeds to stay competitive in the US.
Downstream speeds… now that’s another matter.