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Motorola USB Transcoder Concept Demo

When I wrote about the Motorola USB transcoder on Monday, I have to admit I didn’t think I’d get too many more details. The product being shown at IBC is a concept demo. It’s not a go-to-market product. At least not yet. Nonetheless, I got details galore.

It turns out the MCU3E (or MCUBE) takes content from a set-top (recorded or live), transcodes it, and sends it wirelessly to other devices via Wi-Fi or Bluetooth. It can transcode HD or SD video in MPEG-4 AVC or MPEG-2 format to MPEG-4 AVC or MPEG-2 VGA (640 x 480 resolution), ½ VGA (640 x 240) or QVGA (320 × 240) formats for use on a portable media player. Or it can transcode to SD or HD formats for another set-top. The MCU3BE can also change bit rates as necessary from 2-18 Mbps input to rates on the order of 200 to 400 kbps output (i.e. more feasible for wireless network transfer).

In the other direction, the MCU3E can be used to send personal content from a device to a set-top for storage and display.

I love this approach to “media mobility”. (Pardon the buzz phrase.) It uses current behaviors (who doesn’t use USB drives?) to make the transfer of video content possible from a device lots of people have (a set-top) to lots of other devices. It also doesn’t rely on always having a live network connection. Once content is transferred, there’s no network needed, just the device you carry with you.

Now, granted, there are a lot of things to work out with the MCU3E to make it really useful for consumers, including determining a reasonable business model that satisfies consumers, service providers and content owners. (Wish for the moon, right?) Still, it’s good to see the technology being demonstrated. Once people see cool stuff, they often find a way to make it happen in the real world. Let’s keep pushing that technology envelope.

Full gallery of pics below.

7 Responses

  1. […] Motorola USB DVR Transcoder Concept: Media Experiences 2 Go […]

  2. […] Experiences 2 Go (a Motorola Blog) has posted details on a concept product called MCU3E that’s capable of transcoding recorded or live HD / SD […]

  3. […] Reading? Motorola has unveiled its latest media concept device, the MCU3E (or MCUBE) USB transcoder.  A USB device that plugs into your set-top box, the MCU3E can transcode HD or SD video and beam […]

  4. […] for some time within Motorola’s labs. We last saw the “Media Mover” back in September sporting a different enclosure and name (MCUBE). Motorola hopes the device will become the “Swiss Army knife” of USB widgets. […]

  5. […] This video shows a demo of the Motorola MOVR, which is an evolution of the MCUBE concept device I wrote about last September. (Just discovered Motorola has an official video up of this as well.) The MOVR connects to your DVR […]

  6. PSP Go is going to rock the handheld market :D Can’t wait for it to come out.

  7. […] is finally taking their placeshifting technology beyond the labs. What was once known as the MCUBE and demo-ed as the Motorola Media Mover at the 2009 Cable Show, is nearly ready for it’s […]

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