It’s been more than a year since I last talked about the Motorola OffLine Loader, the OLL1000, but a new video case study with Cox makes it a good time to revisit the technology as deployed by an actual customer. In brief, the OLL1000 supports high-speed code downloads to set-tops in a secure offline warehouse environment. [...]
Filed under: Cable, CE, Networks | Leave a Comment »
KDDI is a Motorola customer that has been innovating with fixed-mobile convergence services for years now. In its latest venture, the Japanese operator is showing off an interactive mobile app that lets users point to a product on TV to bring up more information on their mobile phones. Kind of like Shazam for television. There’s [...]
Filed under: Fixed-Mobile Convergence, Internet, Mobile device, TV | Leave a Comment »
Just last week Canoe made headlines with the news that companies can now buy interactive ad inventory for cable TV on a national basis. However, Comcast wants to highlight the fact that it’s already been successful with interactive ads on a regional basis. In this case, interactive ads (EBIF-based) are request-for-information applications. Viewers see an ad [...]
Filed under: Advertising, Comcast, EBIF | 1 Comment »
Amid all the discussion around Google TV’s role in the living room, one critical point is often overlooked. Above all else, the platform is a content management system. It doesn’t change or replace the value of current pay-TV subscriptions from cable and telco service providers. Pay-TV providers offer premium content supported by a well-established revenue [...]
The SCTE Cable-Tec Expo kicks off in just over two weeks down in New Orleans, and having just booked my flight, I’m anxious to start prepping my event schedule. While the show floor is always fun, the workshop sessions are my favorite part of SCTE. This year Motorola speakers are participating in three sessions. Here’s [...]
Filed under: Cable | 2 Comments »
