If you’ve followed the TV tech industry at all, you know the difficulties associated with getting interactive television apps to market. Technologists and marketers have held out the promise of iTV for years with little to show for it. But slowly that’s changing. Two years ago CableLabs and Comcast put tru2way (aka OCAP) front and [...]
Filed under: Advertising, Cable, Comcast, EBIF, OCAP, Time Warner, Tru2way, TV, Verizon | 3 Comments »
Yahoo and Intel previewed their Widget Channel today, a “television application framework optimized for TV and related devices.” Essentially, the two companies are showing how to bring a wide range of new applications to TV via widgets, and they’re advocating for an open standard in order to fill out a “TV Widget ecosystem”. (Analysis up [...]
Filed under: Internet, News, OCAP, Tru2way, TV | 4 Comments »
The last time I talked extensively about Motorola’s OCAP software development kit, the name tru2way hadn’t even been unveiled. Now that tru2way is everywhere, and cable operators and CE vendors alike have thrown their weight behind it, I’m thrilled to finally have an update on the SDK. It’s available! Today! Official word on the hold-up [...]
Filed under: Cable, CE, Motorola News, OCAP, software, Tru2way | 2 Comments »
Light Reading hosted a one-day event yesterday on Cable Next-Gen Video Strategies. While I wasn’t able to make it out to LA for the conference, I’m hoping to hear back soon from a friend who was on the ground. In the meantime, Jeff Baumgartner writes that Mark Cuban’s interview with analyst Alan Breznick was as [...]
Filed under: Cable, OCAP, Tru2way, Verizon | 2 Comments »
Matt Doyle from Motorola ran through a great demo for me in the booth yesterday showing Caller ID on the TV. Unfortunately the noise in the video I shot is a bit overwhelming, so here’s the info in text form. First, Motorola is showing both an OCAP/Tru2way Caller ID application and a non-OCAP version. The [...]
Filed under: Cable, CES 2008, OCAP, Tru2way | Leave a Comment »
